Sqwincher Donation Benefits Salvation Army Flood Relief Effort

August 27, 2016
Christopher Bryant | christopher.bryant@uss.salvationarmy.org

Sqwincher Donation Benefits Salvation Army Flood Relief Effort

Baton Rouge, LA - If you are an officer, employee or long time volunteer of The Salvation Army, you’ve heard it said many times, “I thought The Salvation Army only did Christmas and thrift stores.” Take that person, who only knows those programs, on a tour of one of our campuses anywhere in the world. The reaction is the same.

“I had no idea you did all this.”

That reaction was the same for Dan Rosado when he toured Salvation Army facilities in the Chicago area, but Mr. Rosado got the added bonus of a visit to the local Salvation Army summer camp. He got to see first-hand what takes place at The Salvation Army, plus the smiles on the faces of so many children experiencing God’s creation by attending camp for free.

When the opportunity came to help in south Louisiana following the historic flooding, Rosado, the Vice President for Sales and Marketing at Sqwincher (http://sqwincher.com/) Hydrating Drinks, knew The Salvation Army in Baton Rouge would be on the front lines helping those who needed it the most.

Sqwincher donated 47 pallets of hydrating drinks and other products to The Salvation Army's relief effort in Baton Rouge. Sqwincher drink products both hydrate and replace critical nutrients a person loses during hard work in extreme heat -- conditions that are, unfortunately, all too common around Baton Rouge as residents gut their flood damaged homes in heat that on most days exceeds 100 degrees.  By distributing the Sqwincher drinks, The Salvation Army hopes to help protect flood survivors  from the danger of dehydration and heat exhaustion.

Not content to sit on the sidelines, Sqwincher even went as far as having a couple of their employee’s set up on The Salvation Army's distribution line, handing out cold drinks to people in their cars as they were waiting in line.

We got to see the true heart of Sqwincher this week.

We cannot thank them enough for their support! 

About The Salvation Army
The Salvation Army, established in London in 1865, has been supporting those in need without discrimination for more than 135 years in the U.S. More than 25 million Americans receive assistance from The Salvation Army each year through a range of social services: food for the hungry, relief for disaster victims, assistance for the disabled, outreach to the elderly and ill, clothing and shelter to the homeless, and opportunities for underprivileged children. The Salvation Army tracks the level of need across the country with the Human Needs Index (HumanNeedsIndex.org). The Salvation Army has served survivors of every major national disaster since 1900. The Salvation Army does not place an administrative fee on disaster donations. During emergency disasters, 100 percent of designated gifts are used to support specific relief efforts. For more information, go to www.SalvationArmyUSA.org or follow on Twitter @SalvationArmyUS.

Our Mission

The Salvation Army, an international movement, is an evangelical part of the universal Christian Church. Its message is based on the Bible. Its ministry is motivated by the love of God. Its mission is to preach the gospel of Jesus Christ and to meet human needs in His name without discrimination.
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